Meet our new Fan Club Manager

Meet our new Fan Club Manager

My name is John-Daniel, and I wanted to take a moment to properly introduce myself. I have just joined Jason Parkes Customs as your new Fan Club Manager and am genuinely excited to get to know you all. 

I come by wine honestly. While originally from Vancouver Island, I spent many summers growing up visiting family in Provence and the Rhône Valley. Those early trips sparked a curiosity about wine that eventually turned into a career. What later began as a single summer job on a tasting bar turned into more than a decade working in Canadian wine, from Niagara to the Okanagan, with time spent in vineyards, cellars, tasting rooms, and classrooms. I have also been lucky enough to complete harvests in Alsace and Burgundy along the way, where I learned a more global perspective on wine and the people who are passionate about it. 

What I have learned through all of that is simple. Wine is about people first. Conversation, curiosity, and sharing something you enjoy with others. That is exactly what drew me to Jason Parkes Customs and to this Fan Club community. 

You already know this, but JPC is a special place. It is welcoming, honest, and rooted in experience rather than pretense. Wine is not dead, and here there is truly no BS, just good wine, beer and cider. 

Whether you have been part of the Fan Club for years or are newer to the community, I am really looking forward to getting to know you. My goal is to make sure your Fan Club experience feels personal, enjoyable, and worth being part of. I hope we cross paths soon, hopefully in person over your favourite glass.

Optional SMS updates 

We are also beginning to offer the option to receive occasional text messages from JPC. These will be limited and thoughtful, things like early access, small updates, and moments that make more sense as a quick note rather than an email. 

There will not be many messages, and you can opt out at any time. If that sounds useful to you, you can sign up here: 
👉 https://mailchi.mp/jpcustoms/sms-signup

Help us grow the community 

If you enjoy being part of the JPC Fan Club, we would love your help introducing a few more people to it. If you have a friend or family member who you think would genuinely appreciate what we do, feel free to send them our way. 

Here is how it works:  

  • Reply to this email with their name, preferred contact method and which club would suit them best - I will personally reach out to them

  • For every new member who joins, you will be entered for a chance to win a free Fan Club membership for a full year 

It is our way of growing the community thoughtfully and saying thank you for spreading the word. 

Thanks again for being part of this group. I am grateful to be stepping into this role and excited for what is ahead. I look forward to connecting with you soon. 

Cheers, 
John-Daniel Steele 
Fan Club Manager 
Jason Parkes Customs 
fanclub@jpcustoms.ca 


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